Professional Development Series

Join us! CPRS Manitoba is hosting a series of lunch hour professional development sessions to bring you the latest in public relations and strategic communications thought leadership.

The learning is structured for 30 minutes with a 30 minute Q&A section.

You’ll get the chance to virtually network with your colleagues across the country using an immersive event space called Gather. Make sure you watch this tutorial to learn more about the tool here.

Ticket Prices

The professional development sessions are open to CPRS members across Canada with special prices for Manitoba members as well as students. To register, click on the EventBrite links below.

CPRS & IABC Members (MB)$5.00
CPRS Members (Can+)$10.00

Thursday, Mar. 7, 2024

Topic: Why it’s important for communicators and lawyers to collaborate. The top 9 ways to do it.

Description: Learn about the untapped world of lawyer-communicator relations – from someone who straddles both.  This session will offer a unique glimpse into what drives lawyers and how communicators can navigate their influence to improve an organization’s relationships and reputation.  You’ll leave with concrete ways to collaborate, build bridges and be a better communicator.  

About the Presenter: Matt Maruca is both a practicing lawyer and a communications consultant. After spending some years in politics, Matt went to law school and was called to the bar in 2005.  He spent several years in private practice before becoming General Counsel and a senior executive for a major medical association.  He oversaw the legal department and eventually, noting the importance of organizational reputation, expanded his portfolio to oversee the creation of a communications and marketing function too. In 2022, he became the only lawyer in Canada to complete the prestigious Master of Communications Management through McMaster and Syracuse Universities.  After undertaking first-of-its-kind research in Canada, he wrote his thesis on the relationship between lawyers and communicators.  He added the CPRS Accredited in Public Relations designation in 2023 and also teaches Negotiations at the University of Manitoba, Faculty of Law.