March is Membership Month



March is Membership Month!

To celebrate, we’re giving new members more than 15 per cent off CPRS National dues by waiving initiation fees throughout March.

Regular or Associate members should use promo code INITPR5, while Affiliate members should use AFFPR2.

But that’s not the only reason to consider a CPRS membership. For more on our extensive benefits, click here.


Thought Leaders Panel on Brand Engagement & Reputation


Tasked with managing internal and external relationships – not only with the media, but also with customers, clients, and investors – public relations practitioners operate today in open, public arenas that leave little space for the concept of a target audience or a controlled channel.

When crises occur, how do we navigate the steps to save our brand, and the reputation it stands for, while it could be tarnishing before our eyes? As PR practitioners, how do we apply this to our external and internal stakeholder partnerships? How do we leverage a strong workplace culture to be stewards of our brand?

As pointed out in the first megatrend identified in The Elevation of Public Relations, published by Canadian Public Relations Society last year, there is a rising business value associated with reputation, relationships, and communication, which PR practitioners have an increasingly important role in safeguarding.

Join CPRS Manitoba for an in-depth exploration of brand engagement with a dynamic panel of thought leaders who will share their insights.

Wednesday, March 14, 2018

Fireplace Room
Winnipeg Winter Club
200 River Ave.

11:30 a.m. to 12:15 p.m. Registration, Networking, and Lunch

In case of any dietary restrictions, please contact as soon as possible.

12:15 – 12:45 p.m. Panel Discussion

12:45 – 1 p.m. Q & A


  • Life Members
  • Members
  • Students
  • Guests

Please note that these ticket prices may not include fees.

View our cancellation policy here.


Business Casual

The Hottest Summer in Half a Century: A Case Study of 2017 Canada Summer Games

Join us for an exciting evening discussing this year’s hottest sporting event in Winnipeg!

2 weeks. 16 sports. 250 events. 6,000 volunteers. An estimated 20,000 visitors. High expectations.

Join Sarah Tone, Communications Manager, David Hultin, APR , Communications Coordinator, and Rielle Nault, Web & Social Media Coordinator, as they offer up a behind-the-scenes look at what it took to achieve communications victory at the 2017 Canada Summer games in Winnipeg.

Presentation followed by an opportunity to ask all your questions in a panel discussion.
Event Details:
Wednesday, October 25th
5:30pm – 7:00pm
The Manitoba Sports Hall of Fame
145 Pacific Avenue (inside the Canada Games Sport for Life Centre)
Appetizers and refreshments will be served
  • Members $35
  • Students $25
  • Guests $50
  • Student Guests $25
Meet our Panelists:
Sarah Tone, Communications Manager

Sarah joined the 2017 Canada Summer Games in 2014, on secondment from her role as Marketing Coordinator at Sport Manitoba. As the communications manager, she collaborated with communications staff and volunteers working in media relations, crisis communications, web and social media, publications, venue development, and special events. A Creative Communications graduate, Sarah has an adoration for sport, entertainment, and the planet, is a dedicated volunteer, and is the event organizer of Between the Pipes: a sponge hockey tournament fundraiser held in support of the Heart and Stroke Foundation.

David Hultin, APR, Communications Coordinator

David joined the 2017 Canada Summer Games via HSC Winnipeg where he brought the rigour of effective, consistent messaging, audience understanding, and reputation management to the hospital’s change projects. Several summers back thanks to a “other duties as assigned’ clause in his contract with the Winnipeg Goldeyes, his alter ego was the Arby’s Oven Mitt as he ran the bases with a pack of kids in hot pursuit! He can be found on the field with a baseball glove or on a sheet of ice with a curling broom when he isn’t chasing his offspring.

Rielle Nault, Web & Social Media Coordinator

Known for being an avid reader, writer, and communicator in both French and English, Rielle’s bottomless curiosity and eagerness to learn drives her communications interests. After discovering the significant power of the digital space, she pursued her studies in Public Relations, Marketing and Strategic Communications at the University of Winnipeg. In July 2016, she was recruited to work for the 2017 Canada Games and just recently finished her 13-month contract as the Web and Social Media Coordinator. You can now find Rielle spending time at the lake planning her next adventure!



CPRS MB 2017 Annual General Meeting

You’re invited to CPRS Manitoba’s Annual General Meeting on Thursday, June 8, 2017 from 5:00 to 6:15 p.m. in room P107 at Red River College, 160 Princess Street, Winnipeg. Register for this free event here.

Please join your fellow CPRS Manitoba members for a wrap-up of the past year’s activities, a preview of the plans for the coming year, and refreshments. The AGM will be followed by an informal networking event at The King’s Head Pub.

We will also be holding elections for prospective CPRS Manitoba board members for the 2017/2018 fiscal year – review the board positions and submit your nominations here. The deadline to submit nominations to the CPRS Manitoba Board of Directors is midnight (CST), Tuesday, May 9, 2017. And, while only CPRS members can vote at the AGM, everyone is welcome to attend, so please join us it’s free!

AGM Agenda:

  1. Call to order
  2. Approval of the minutes of the 2015/2016 CPRS MB Annual General Meeting
  3. Approval of the audited financial statements for the year ending April 30, 2017
  4. Approval of reports of the Board of Directors (report to follow)
  5. Elections of the 2017/2018 Board of Directors (slate to follow)
  6. Other business that may come before the meeting
  7. Adjournment


While only CPRS members can vote at the AGM, everyone is welcome to attend, so please register [insert link] and join us at the meeting. Afterwards, we’ll move over to The King’s Head Pub to continue networking, and to enjoy food and drinks!

Vote by Proxy

Can’t make our AGM? You may assign your vote for the 2017 CPRS Manitoba AGM to another voting member (proxy) by downloading the 2017 proxy form. Complete and sign the form – then delivering it one of three ways. By:

  1. Emailing it to president@cprs.mb.cano later than Monday, June 5, 2017;
  2. Mailing to CPRS Manitoba, P.O. Box 441, Stn. Main, Winnipeg, MB R3C 2H6. Must be received no later than Monday, June 5, 2017, OR;
  3. Giving your proxy to another member who will physically bring it to the AGM on your behalf.

The positions of President and Past-President are all entering the second year of two-year terms, and are not up for election. The position of Vice-President is entering the second of a two-year term, and is not up for election. All other positions are one-year terms and are up for election.


CPRS Manitoba invites you to attend the 10th Annual Manitoba Communicator of the Year (MCOY) Awards

When: Thursday, April 20, 2017
Where: Winnipeg Art Gallery
Cocktail Reception 5:30 p.m. | Dinner and award presentations to Follow

Join us we honour this year’s award winners and celebrate ten years of communications excellence in Manitoba!

CPRS Manitoba is thrilled to congratulate our 2017 MCOY Recipients!

2017 Large Campaign Award Recipient

Laura Curtis, Assiniboine Park Conservancy

2017 Small Campaign Award Recipients

Chris Albi, Jennifer Doerksen & Colleen McVarish, Winnipeg Harvest

2017 Crowning Achievement Award Recipient

Susan Olynik, Manitoba Liquor & Lotteries (retired)

Early Bird tickets available until Wednesday, April 12, 2017*
Members                                $80
Non-Members                        $100
Student Members                  $45
Student Non-Members           $50

Ticket Prices after April 12, 2017*
Members                                $95
Non Members                        $115
Student Members                  $55
Student Non-Members          $60

Purchase your tickets online.
*Prices do not include Eventbrite fees

Spring is in the air today and it’s that time of year again: MEMBERSHIP MONTH!

CPRS Membership Month

I think back to when I originally joined CPRS as a student member and how a career in public relations seemed an achievable but distant goal. The professional development and networking opportunities I took advantage of as a student helped me move my career forward. Many of those early connections at CPRS professional development luncheons turned into invaluable resources 10 years later when my career was established. One thing that I always remind people of, both here and across Canada, is that Winnipeg is a small: everyone knows everyone. That makes our PR networks all the more important in job hunting and knowing who to ask when you need some insight into handling a new PR challenge.

With this in mind, here are FIVE reasons to join CPRS in March:

  1. Join in March and automatically receive a 12-month subscription to PRSA’s Public Relations Tactics courtesy of CPRS – a value of $79.10.
  2. One lucky new member who joins in March will win a complimentary registration for the 2017 National Conference in Kelowna – a $1,525 value!
  3. Ability to enter the National Awards program in 2017 – The deadline to apply for entry of exceptional public relations and communications management campaigns is March 6, 2017.
  4. Complimentary webinars – Monthly professional development webinars are offered as an exclusive member-only benefit;

And there’s more! Check out the full list of benefits here.

-Janine Harasymchuk

MCOY Nomination Deadline Extended!

Winnipeg Art Gallery \\ Photo by AJ Batac-flickr
Winnipeg Art Gallery Photo by AJ Batac-flickr

Running out of time to get your submission in for that awesome communications professional you know? Well, we have some great news for you…

Nominations for CPRS Manitoba’s 10th Annual Manitoba Communicator of the Year (MCOY) Awards have been extended to March 10, 2016!

Do you know a great communications professional who should be recognized for their efforts? Is it time for you yourself to be acknowledged for the great work you do? Then what are you waiting for?

Celebrating excellence in communications, the MCOY award honours individuals and organizations whose work in public relations or communications has made a significant impact.

This year, we are excited to have three MCOY Award categories open for nominations:

  • Small Campaign Award (Budgets less than $20,000)
  • Large Campaign Award (Budgets greater than $20,000)
  • Crowning Achievement Award

The awards are open to Manitoba practitioners, and nominees do not have to be professional communicators or CPRS members to be eligible for a MCOY award. Eligible practitioners may also nominate themselves for a MCOY award.

Nomination guidelines and forms can be found on our website at Please send any questions to

The *NEW* (and final) Deadline for nominations is Friday, March 10, 2017 at 6:00 p.m. CST.


The MCOY awards will be presented at a gala evening on April 20, 2017 at the Winnipeg Art Gallery. Details to come…

Thinking about accreditation?

Accredited in Public Relations

Accreditation is a voluntary certification program for public relations professionals that is administered by the national body of the Canadian Public Relations Society and identifies practitioners who have depth of experience and competence in the professional practice of public relations.

Earning the Accredited in Public Relations (APR) designation demonstrates professionalism and is tangible evidence to the public that you have demonstrated a high level of knowledge, skills and abilities in the area of public relations. It is for this reason that many organizations and corporations specifically seek public relations professionals with the APR designation.

Those who are interested may want to view this PDF. In it, you’ll find the top 10 reasons for gaining an APR designation, information about the process involved, what’s needed to prepare, key dates and more.

For more information, email us at

Public relations volunteers needed for WE Day

The movement of our time, WE Day, is coming to Manitoba on Friday, November 18th 2016! WE Day will be held at the MTS Centre where we will celebrate and inspire a ­­­generation of young people leading local and global change.

WE Day combines the energy of a live concert with the inspiration of hearing remarkable stories of people leading change. WE Day brings together world-renowned speakers and performers with tens of thousands of youth to celebrate the power young people have to change the world. Students can’t buy a ticket to WE Day – they earn it through service by participating in one local and one global action.

WE Day attracts some of the biggest media outlets in Manitoba and they would love the support of PR, communications and journalism students and professionals to volunteer their time for what is sure to be an incredible day! Some notable celebrities and guest speakers that will be joining us at this years’ event include – Tyler Shaw, Rick Hanson, Paula Abdul, Hedley and many more!

Role Description

The WE Day Public Relations (PR) team works year-round to raise awareness about WE Day. The team engages with local and national media outlets and journalists leading into each WE Day event to help share the WE Day story and provide press in attendance with an impactful experience. WE Day press activities vary with each WE Day, but can include press conferences, red carpets, and interviews with students, celebrities and spokespeople. For more information on WE Day and to view our recent announcements, please visit

As a Public Relations volunteer at WE Day you will work closely with the PR team to support the seamless execution of media activities. You will gain valuable experience in a fast-paced, live event environment. The team is looking for volunteers who are professional and friendly, mature and responsible, with strong problem-solving skills and events experience. A background in public relations through a school program or work experience is preferred.


  • Provide support to the PR team in executing media activities
  • Ensure media have a smooth and seamless experience
  • Specific roles range from hosting media throughout the day, supporting media registration, overseeing different press stations within the venue, and assisting with additional media activities (your role will be assigned to you at training)


Wednesday, November 16th 5:00 – 8:00 pm, MTS Centre

WE Day

Friday, November 18th 7:30 am- 2:15 pm, MTS Centre

Apply Now

Those interested in volunteering can contact Alea Clark, Volunteer Recruitment and Crowd Pumper Coordinator, WE Day, directly at

2016 PACE Student Scholarship

PACE Scholarship-Natalie Geddes
Natalie Geddes, PACE recipient (left) of the Public Relations, Marketing and Communications program was awarded the CPRS $500 scholarship

Congratulations to this year’s recipient of the PACE Scholarship! Natalie Geddes was awarded at the U of W’s convocation ceremony on Oct. 14.

This annual $500 scholarship is presented by CPRS Manitoba to the University of Winnipeg student who achieves the highest mark in PR in the Professional, Applied and Continuing Education (PACE) program at The University of Winnipeg.